Grab your Phone
Earlier this year we wrote a blog on branding and product photography. Due to the importance of this topic, we decided to write a second blog but this time the focus is on using a smartphone. (iPhone, Android, Google, and Windows phone)
When you sell your items online product photography is one of the most important keys to your selling success.
Here is the scenario: You created new products and now it is time to take photos, but all you have is your smartphone. Will this work? We are asked this question a lot and the answer is YES.
Smartphone cameras are very high-performance and the newest models have more megapixels and image sensors than ever before. You want to use the newest model if you can with the high megapixel count. Here are more tips:
TRIPOD or STAND: Stabilizing your camera is very important because you want your products to be sharp and consistent. Now they sell tabletop tripods that are perfect if you make smaller items such as jewelry.
REMOTE: Think about purchasing a wireless remote. This inexpensive addition will ensure you do not have blurry photos. Anytime you touch your phone while taking a photo it can result in a blurry image. When you connect a wireless remote, that risk goes down and results in higher quality and sharper images.
YOUR SPACE: Now it is time to prepare a space to shoot your products.
Choose a flat surface.
For the best results, use a white background or gray that won’t distract from the product. So many times we see artists shoot their work on a busy and/or colorful background. The beautiful work they make gets lost in the background. You want the product to be the STAR.
Use a soft light. You can get this by using natural light or you can fill it in with artificial light.
Here are some helpful things to stay away from when photographing your product.
DIGITAL Zoom is bad. Anytime you zoom you lose quality, so do not use it when photographing your products.
DON’T use the flash when using the camera on your phone. If you need more light you should get it from another light source. Natural light is always ideal so maybe you just need to move closer to the window.
NO filters. You want an accurate representation of your work and the filters will distort that. When a buyer purchases from an artist, the images need to be an accurate representation of their work. If the photo shows the glass as blue, then that is what the buyer is expecting.
The link below will show you step-by-step how to photograph your work. It provides very good visuals.
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