Tips for a Great Virtual Expo Experience
The Virtual Expo is right around the corner, so I thought it might be helpful to offer some tips and tricks for you to help make this an amazing shopping experience!
Preparation Before the Expo
Set Your Goals:
Identify the types of products you're looking for (e.g., seasonal items, new collections, unique categories).
Consider your budget and note any specific gaps in your inventory.
Preview the Exhibitor List:
Familiarize yourself with the participating vendors and bookmark those of interest.
Make a list of new artists or brands to explore for fresh opportunities.
Update Your Business Profile:
Ensure your contact details, buying preferences, and business information are current. This may help vendors tailor their offers to your needs.
Plan Your Schedule:
Check the expo’s schedule for live demos, webinars, or special promotions and add them to your calendar.
Navigating the Expo
Start Early:
Log in at the start to explore the platform and get a feel for the layout. Early browsing can also help you snag limited-time daeals.
Use Search and Filters:
On IndieMe, use keywords, categories, and filters to narrow your search and save time.
Leverage Virtual Booths:
Visit vendor booths to view their latest collections, download catalogs, or watch videos.
Engage via chat or video calls for direct interaction.
Attend Live Events:
Participate in live Q&A sessions, product launches, and special events hosted by exhibitors.
These events often include exclusive deals or insights into the brand's story.
Making Connections
Whatever it is, the way you tell your story online can make all the difference.
Network Actively
Use chat functions to ask questions and introduce yourself to vendors.
Consider setting up private meetings to discuss potential partnerships or larger orders.
Save Favorites
Bookmark your favorite exhibitors, products, and deals for easy reference later.
Join Social Media Groups
Follow the expo’s hashtags or social channels to discover hidden gems and stay updated on trending products.
During and After Shopping
Take Notes:
Keep a record of the products or artists you’re interested in, along with their pricing, minimum orders, and contact details.
Ask for Samples:
Many vendors offer samples during expos. Request them for items you’re unsure about.
Negotiate Minimum Orders:
If minimum orders feel too high, inquire if vendors are offering smaller packs or special deals for the expo.
Follow Up Quickly:
After the expo, follow up with exhibitors you connected with to finalize orders or ask additional questions.
Take Advantage of Post-Expo Deals:
Some vendors extend discounts or offers for a limited time after the event. Be sure to confirm deadlines.
Additional Tips
Stay Organized
Use spreadsheets or tools to track your shopping progress.
Look for Exclusive Offers
Many exhibitors provide discounts, bundles, or free shipping during the expo—don’t miss out!
Have Fun!
Virtual expos are a fantastic opportunity to discover new brands and connect with a creative community.
Jessica
Development Manager | IndieMe Marketplace
jessica@indieme.com
